4 Music Business Marketing Mix Tip’s Every Musician Must Know

What are the 4 Music Business Marketing Elements that every Musician promoting their music should know? We’ll get around to that in a few. But first, imagine your music product done? Your music is ready. You’ve got your song ready. Heck, you may have even went to DiscMasters and got a few hundred CD’s pressed and ready for sale. The [...]

May 8, 2011 at 6:47 pm

7 Reasons Why Drake is Successful and Music Biz Mistakes Made

7 Reasons Why Drake is Successful and Music Biz Mistakes Made

I’m told by some that Drake is a “reverse rapper”.  Most successful rappers go to TV. Drake was a teenage TV star on Digrassi The Next Generation before his rap career took off. Either way, there is no denying DrizzyDrake is everywhere with the fan base to follow. So what are some of the secrets to Drake’s success in Today’s [...]

December 2, 2011 at 12:08 am

5 Music Biz Lessons from Rihanna: “Never a Failure, Always a Lesson”

5 Music Biz Lessons from Rihanna: “Never a Failure, Always a Lesson”

Although I’ve never been a real fan of Rihanna’s, the uniqueness of her voice makes her superbly recognizable. I can’t help but be impressed by her level of success in the music biz. I love her life motto: “Never a Failure, Always a Lesson” So what Music Biz lessons can an upcoming artist learn from of the multi-platinum International musician, [...]

August 20, 2011 at 4:24 pm

4 Unseen Paths To Fonzworth Bentley’s Music Biz Success

4 Unseen Paths To Fonzworth Bentley’s Music Biz Success

“Imagine yourself as the person you want to be. Then live up to that image” ~Legendary Songwriter / Actor Kristoffer “Kris” Kristofferson. Fonzworth Bentley completed “C.O.L.O.U.R.S. (Cool Outrageous Lovers Of Uniquely Raw Style)”The recording was to be released on Sony Urban. But it was never released. It was not promoted (“shelved”). Why? His record label was “dissolving” underneath him. Who [...]

May 30, 2011 at 5:08 pm

How Rebecca Black Found Success After Friday Failed

How Rebecca Black Found Success After Friday Failed

Today is the age of the “fail”. Can you believe that people actually search the internet for ‘fail videos’? Why Are We discussing Rebecca Black? Digital Music News Reported Ms. Black has sold $198,685 on YouTube and iTunes alone. (1) YouTube = $102,000 Plays approaching 102 million  (as of April 14th) at a $2 CPM, with a 50% content owner [...]

April 16, 2011 at 6:35 pm

How To Make Music Business Plans More Successful

They say, “Those whom don’t plan to succeed plan to fail”. Those who succeed in the Music Industry have had a plan. Many Musicians wonder what makes a music biz plan work. I bet at one time or another, every recording artist, music producer, songwriter and music manager has wondered, “how do I make it in the Music Industry”. Well, [...]

April 9, 2011 at 8:03 pm

Pre-selling Prevents Music Promotion Failure

Pre-selling Prevents Music Promotion Failure

What causes music lovers to wait in line to buy records? This time around, I’ll tell you a secret…that secret is what’s called a Pre-sell. Successful Musicians (or their team) understand the process of pre-selling music. Pre-selling music is a a marketing method used by promoters, artists and anyone who refuses to risk their time effort and talent to chance [...]

March 5, 2011 at 9:16 pm